"Advertising" Quotes from Famous Books
 ... went to Europe on more important business, and Irving went on with his joke alone. He professed to have discovered the notes of a learned Dutch antiquarian who had recently disappeared, leaving a mass of manuscript and an unpaid board-bill behind him. After advertising in the newspapers for the missing man, Irving served notice on the public that the profound value of Knickerbocker's papers justified their publication, and that the proceeds of the book would be devoted to paying the board-bill. Then appeared, in time to satisfy the ...
— Outlines of English and American Literature • William J. Long
... of it was, he persuaded me to charge an admission; so we set it at $1.00 a head "on the hoof." I wrote out a card and sent it to all the papers to print at advertising rates. It cost right smart, but it ...
— Colonel Crockett's Co-operative Christmas • Rupert Hughes
... send out through SELL'S Advertising Agency samples of their daintiest specialities in bonbonnieres. Being issued by a SELL, one fears a take in; but as 'tis all good, the agency of SELL secures a Sale. The chocolates are sure to go down ...
— Punch, or the London Charivari, Volume 103, December 17, 1892 • Various
... had abandoned him. Worst of all to the heart of Hester was the fact that so few people were present, many of them children at half-price, some of whom seemed far from satisfied with the amusement offered them. When the hall and the gas—but that would not be much—and the advertising were paid for, what would the poor old scrag-end of humanity, with his yellow-white neckcloth knotted hard under his left ear, have over for his supper? Was there any woman to look after him? and would she give him anything fit to eat? Hester was all but crying ...
— Weighed and Wanting • George MacDonald
... I saw your advertising for more men I would like very much to come up their I wants to leave the South and go whear I can make a support for myself and Family. I have a wife and six children to take cair of and I would like ...
— The Journal of Negro History, Volume 4, 1919 • Various
... Mr. Crow asked him gruffly. "I suppose you've made another suit for somebody. And you remember I told you I couldn't put that news in my newspaper any more unless you paid me something. It's advertising. ...
— The Tale of Kiddie Katydid • Arthur Scott Bailey
... Voltaire's 'Candide,' and Eugene Sue—swearing by Jesus, and puffing Atheism and blasphemy—yelling at a quack government, quack law, quack priesthoods, and then dirtying your fingers with half-crowns for advertising Holloway's ointment and Parr's life pills—shrieking about slavery of labour to capital, and inserting Moses and Son's doggerel—ranting about searching investigations and the march of knowledge, and concealing every fact which cannot be made to pander to the passions of your dupes—extolling ...
— Alton Locke, Tailor And Poet • Rev. Charles Kingsley et al
... advertising provides a new scale of values. No doubt Mr. Pelman offers his celebrated hundred guineas' fee equally to all his victims, but we may be pretty sure that in his business- like brain he has each one of them nicely labelled, a Gallant Soldier being good for so much new business, a titled Man of ...
— Not that it Matters • A. A. Milne
... ruffianly supporters and manufacturers of votes—which used millions of dollars to bribe and corrupt newspapers, the organs of public opinion, in violation of laws which narrowly limited the public advertising—which camped within the city a reserve army of voters by employing thousands of laborers at large pay upon nominal work, neither necessary nor useful—which bought legislatures and purchased judgments from courts both civil ...
— Lights and Shadows of New York Life - or, the Sights and Sensations of the Great City • James D. McCabe
... Parliament knew the advertising value of a mystery, being students of humanity, and its odd little ways. They knew that people are attracted by the unknown; so in their advance notices they gave the names of all the women taking part ...
— Purple Springs • Nellie L. McClung
... I found that it was by no means so easy to collect advertisements, knowing, of course, nothing about it, and I tackled the job badly. Those who took up advertising space stipulated for an actual distribution of ten thousand copies of the Tissue each day, which had to be guaranteed and be carried out before they paid for the advertisements. I could see no ...
— The Chronicles of a Gay Gordon • Jose Maria Gordon
... the searchlight at once, anyhow. We want no advertising. I'll come in close and land my boats. Can you be at the beach to ...
— The Radio Boys with the Revenue Guards • Gerald Breckenridge
... understand. The flag waving, the patriotic speeches, the billboards advertising the glory of war, the call of adventure offered to youth, the pressure of your friends—all made it hard for you ...
— The Atlantic Book of Modern Plays • Various
... report us all over Red Dog as engaged. I shall be supposed to be in your father's secrets, and shall be sought after as a director of all the new companies. The 'Record' will double its circulation; poetry will drop out of its columns, advertising rush to fill its place, and I shall receive five dollars a week more salary, if not seven and a half. Never mind the consequences to yourself at such a moment. I assure you there will be none. ...
— A Millionaire of Rough-and-Ready • Bret Harte
... she said. "Who'd want to raise mushrooms, I'd like to know? Who wants their old collar-buttons? And for mercy's sake, how many people who read those advertising ...
— Dorothy Dainty at Glenmore • Amy Brooks
... attention of Walter as he ran his eyes over the advertising columns of the Chicago Times on the second day after his arrival ...
— Walter Sherwood's Probation • Horatio Alger
... neighborhood resulted in advertising the shop to some extent. Whoever saw the odd little place was certain to tell some one else; and this person and that, dropping in out of curiosity to look, remained to ...
— The Pleasant Street Partnership - A Neighborhood Story • Mary F. Leonard
... exhibited by the Young Manchus. A few days earlier he would not have dared to introduce into a story of his own an association composed exclusively of Chinamen which adapted to its needs the motor car, the messenger boy, perhaps the telephone and telegraph, to say nothing of the advertising columns of ...
— Number Seventeen • Louis Tracy
... actually did get from Mr. Darwin, was one which I do not see advertised among Mr. Darwin's other works now, and which I venture to say never will be advertised among them again—not at least until it has been altered. I have seen no reason to leave off advertising Evolution, Old and New, and ...
— Selections from Previous Works - and Remarks on Romanes' Mental Evolution in Animals • Samuel Butler
... have been your lover." He had indeed reached this degree of injustice. In fact the unhappy woman, praised and envied, whose name figured in large type on the play bills and might be read on all the walls of Paris, who was seized upon as a successful advertising medium and placed on the tiny gilt labels of the confectioner or perfumer, led the saddest and most humiliating of lives. She dared not open a paper for fear of reading her own praises, wept over the flowers that were thrown to her and which she left to die in a corner of her dressing-room, that ...
— Artists' Wives • Alphonse Daudet
... to be frequently in the metropolis. He found his presence there was likely to be continuous, and determined to give up his house in Liverpool and reside permanently in London. He, therefore, took steps to let his house (which he held under lease at one hundred and five pounds per annum) by advertising it, and putting a bill in the window to that effect. To his surprise he received a notice from his landlord informing him that by the tenure of his lease, to which he was referred, he would find that he could not sub-let. ...
— Recollections of Old Liverpool • A Nonagenarian
... finds political instruments and business corporations interlocking altogether beyond his power of control, and that the two ways to opportunity, honour, and reward are either to appeal coarsely to the commonest thoughts and feelings of the vulgar as a political agitator or advertising trader, or else to make his peace with those who do. And so he, too, makes his concessions. They are different concessions from those of the young Englishman, but they have this common element of gravity, that ...
— Mankind in the Making • H. G. Wells
... "What do I care for his little two-by-four village? What does anyone care, save the poor wretches who must live there? And yet he insisted on boring me for one mortal hour with his preposterous schemes. It appears that he has raised an advertising fund of a thousand dollars, and means to open a publicity bureau ...
— Shorty McCabe on the Job • Sewell Ford
... the colony. A more likely supposition, however, is that he seized upon this news from the colony as an opportunity to vent his resentment against Sandys, a resentment that must have become more bitter with each of Sir Edwin's promotional releases advertising the great improvements now to be found in the management of Virginia's affairs. The legal basis on which the king acted was probably debatable. No doubt, he depended upon the provision in the charter requiring that all members of the council, of which the treasurer was the head, be sworn ...
— The Virginia Company Of London, 1606-1624 • Wesley Frank Craven
... great deal of reserve about the Gayety," he explained lightly, "and indiscriminate gossip is a part of its advertising equipment. As to Senorita Mercedes, my only informant is common rumor out in front. That connects her name quite familiarly with one of the proprietors of ...
— Beth Norvell - A Romance of the West • Randall Parrish
... increasing, a precaution which our fruit growers are not taking to any great extent. Moreover, the lack of interest on the part of New York growers in expositions and the opportunity there afforded for advertising the superiority of New York products is a subject for comment. It is in marked contrast to the interest and progressive spirit of the growers in the western states who never lose such an opportunity, and are gradually working into the front ranks of fruit production. ...
— New York at the Louisiana Purchase Exposition, St. Louis 1904 - Report of the New York State Commission • DeLancey M. Ellis
... by advertisements, which it says are "most excellent things in their proper place, but wholly out of place in an exhibition catalogue." Why this is so it is hard to see, unless the Architect believes that there is not advertising enough to go round, and that it should all be reserved for the trade and professional papers. At all events this is "kicking against the pricks," for it is well known that the expenses of such exhibitions cannot be met without ...
— The Brochure Series of Architectural Illustration, Volume 01, No. 04, April 1895 - Byzantine-Romanesque Windows in Southern Italy • Various
... gold trout' that rise to the crafty angler's 'feathered wile.' Still, we fear that he will never produce any real good work till he has made up his mind whether destiny intends him for a poet or for an advertising agent, and we venture to hope that should he ever publish another volume he will find some other rhyme to 'vision' than 'Elysian,' a dissonance that occurs five times in this well-meaning ...
— Reviews • Oscar Wilde
... notice were a number of gaudily-coloured bills advertising the local theatre and the music-hall, and another of a travelling circus and menagerie, then visiting the town and encamped on a piece of waste ground about half-way on the road to Windley. The fittings behind the bar, and the counter, were of polished mahogany, with silvered plate ...
— The Ragged Trousered Philanthropists • Robert Tressell
... off now, but you bet the Buster's got a big lot of free advertising and Mr. Giliey warn't a bit mad, wen I 'xplained how it all happened, cos the Wall strete beers is goin' to s'port him for Guv'ner, cos the Buster's made ...
— The Bad Boy At Home - And His Experiences In Trying To Become An Editor - 1885 • Walter T. Gray
... buggy. Straddling derricks reared themselves everywhere; their feet were set in garden patches, in plowed fields, in lonely mesquite pastures, and even high up on the crests of stony ridges. One day their timbers were raw and clean, the next day they were black and greasy, advertising the fact that once again the heavy rock pressure far below had sent another fountain of fortune spraying over the top. Then pipe lines were laid and ...
— Flowing Gold • Rex Beach
... sheltered and passed on upward by Skip Magruder the lunch-room waiter, and by Mr. Kalteyer the chewing-gum purveyor, by Eben E. Kiam the commercial photographer, by Thomas Gilfoyle the advertising bard, by Ferriday the motion-picture director, on up and up to Jim Dyckman. Every man gave her the best help he could. And even the women she met unconsciously assisted ...
— We Can't Have Everything • Rupert Hughes
... alone that matters," and for the weak of purpose there is nothing but ridicule and six feet of such waste earth as nature carelessly can spare from her rude store of graves. Against the mountain landscape, Brand holds up his motto "All or Nothing," persistently, almost tiresomely, like a modern advertising agent affronting the scenery with his panacea. More truculently still, he insists upon the worship of a deity, not white-bearded, but as young as Hercules, a scandal to prudent Lutheran theologians, a ...
— Henrik Ibsen • Edmund Gosse
... wicked Government, to weaken its prestige here and in England, to encourage its enemies, to increase discontent and unrest, to turn the thoughts of students to matters political, and, in short, to carry on the good work of the usual Self-advertising ...
— Driftwood Spars - The Stories of a Man, a Boy, a Woman, and Certain Other People Who - Strangely Met Upon the Sea of Life • Percival Christopher Wren
... was performed in five weeks. On his arrival in that city, Ward sought among his countrymen for such information as would be useful to him in obtaining employment. By some of these, the propriety of advertising was suggested. Ward followed the suggestion, and by so doing happily obtained, within a week after his arrival, the offer of a good situation as overseer and gardener upon a large farm fifty miles from the city. The wages were far better than any he ...
— Married Life; Its Shadows and Sunshine • T. S. Arthur
... at the Princess's Theatre, "General Tom Thumb," the most popular of modern dwarfs—thanks to the advertising qualities of his exhibitor, P. T. Barnum. The real name of this mite was Charles S. Stratton, and he was said to have been born on 11 Jan., 1832, but this, as with all data connected with him, must be accepted with ...
— Gossip in the First Decade of Victoria's Reign • John Ashton
... half, father," replied Ford, taking out his watch. "I've kept an exact account of my expenses. We've saved the cost of advertising." ...
— Dab Kinzer - A Story of a Growing Boy • William O. Stoddard
... they were attended with so much difficulty, and, what is of more importance to Americans, with so much loss of time. Again, in America, if a person wishes to become a special partner (a sleeping partner) in any concern, he may do so to any extent he pleases, upon advertising the same, and is responsible for no more than the sum he invests, although the house should fail for ten times ...
— Diary in America, Series One • Frederick Marryat (AKA Captain Marryat)
... two miles of road between San Francisco and the Mission Dolores, and his picture gallery made out of the conventional houses, steam-boats, rail-cars, runaway negroes {565} and other designs which used to figure in the advertising columns of the newspapers, were all very ingenious and clever. But all these pale before Artemus Ward—"Artemus the delicious," as Charles Reade called him—who first secured for this peculiarly American type ...
— Brief History of English and American Literature • Henry A. Beers
... terrible conditions in Russia and the supremacy of the Russian censor. Have they forgotten the censor here? a censor far more powerful than him of Russia. Have they forgotten that every line they write is dictated by the political color of the paper they write for; by the advertising firms; by the money power; by the power of respectability; by Comstock? Have they forgotten that the literary taste and critical judgment of the mass of the people have been successfully moulded to suit the will of these dictators, and to serve as a good business ...
— Mother Earth, Vol. 1 No. 1, March 1906 • Various
... I queried, not feeling certain but that it was a veiled attempt to secure a little free advertising for the Vanderveer. "By the way, let me introduce you to my ...
— The Poisoned Pen • Arthur B. Reeve
... having our prize little architect provide for a stage with ecclesiastical props in the shape of pulpits and chancels and so forth, which can be removed on short notice. Suggests, as a matter of thrift, that footlights be put in instead of altar candles. Free show, free acting, no advertising bills, no royalties to authors, free programs,—everything ...
— West Wind Drift • George Barr McCutcheon
... to escape heredity. Albeit to young Mr Benny pure literature made no appeal, and had even been summarised by him as "footle," in the business of advertising he developed a curious literary twist. He could not exhibit a new line of goods without inventing an arresting set of labels for it; and upon these labels (executed with his own hands in water-colour upon cardboard) he let play a fancy almost Asiatic. Not content with mere description, such ...
— Hocken and Hunken • A. T. Quiller-Couch
... anaconda and a lion. The serpent swallowed the lion and then many Moors came and killed the serpent. As was immediately to be inferred and as I verified on my return, this battle was to be seen only on the advertising posters which are hung in front of every menagerie. The lad's imagination had been so excited by what he had seen that day that the real and the imagined were thoroughly interfused. How often may ...
— Robin Hood • J. Walker McSpadden
... the wage to meet the new altitude of prices. Hotels issued statements that they were compelled to raise their rates for board from a dollar and a half to two dollars a day. Newspapers raised their advertising rates. Drinks went up from six cents to ten and twelve and a half cents. In Baltimore, the men in the Baltimore and Ohio Railway shops struck. They were followed by all the conductors, brakemen, and locomotive engineers. Machinists employed in other ...
— The Armies of Labor - Volume 40 in The Chronicles Of America Series • Samuel P. Orth
... and the tune rather quaint, I shall probably get a publisher for it, who will offer me the lowest royalty. What then? Its fame and sale—or whether it shall have any—will depend entirely on what advertising it gets from being sung by professional singers. I have taken the precaution to submit the idea and the air to a favorite of the music halls, and he has promised to sing it. Now, if he sang it on the most auspicious occasion, making it the second or third song of ...
— The Mystery of Murray Davenport - A Story of New York at the Present Day • Robert Neilson Stephens
... "Parcels of entertaining books for children" had earlier in the year been announced through the columns of the "Gazette;" but these importations, though they show familiarity with Newbery's quaint phraseology in advertising, probably also included an assortment of such little chap-books as "Tom Thumb," "Cinderella" (from the French of Monsieur Perrault), and some few other old stories which the children had long since appropriated as ...
— Forgotten Books of the American Nursery - A History of the Development of the American Story-Book • Rosalie V. Halsey
... her, being too completely her slave, like wax in her hands; and he believed, too, that her scheme of advertising the drama of The Escaped Nun would lead to splendid and profitable notoriety. A real escape, from a city convent, before the very eyes of respectable citizens, would ring through the country like an alarm, and set the entire Protestant community ...
— The Art of Disappearing • John Talbot Smith
... commissioner to treat with America, from which, by reason of a partisan letter, he was obliged to withdraw. In 1779 ne was appointed commodore of a small fleet. In 1781 he was again returned to Parliament. He was a violent and self-advertising politician. ...
— George Selwyn: His Letters and His Life • E. S. Roscoe and Helen Clergue
... who sat on the far side of a closed window, with tight-drawn lips and smoldering eyes, looked challengingly at this fresh air fanatic, observing with quiet sarcasm: "A complexion like that might make a fortune, if done with colors to the life, in advertising some one's ...
— The Underworld - The Story of Robert Sinclair, Miner • James C. Welsh
... a wolf, its gaunt frame advertising the lines of an animal that was among the largest of ...
— White Fang • Jack London
... sarcasm and slang and emotion had been freely used in his efforts to make sinners "hit the sawdust trail," to use his own spectacular language, as well as to extort money from the pockets of the attendants. He left the town $5,000 richer than when he entered and also carried with him, as advertising material, a long list of so-called converts. A travesty on the sacred work of the church! But such methods are to-day the exception and not the rule, and the exceptions merely ...
— On the Firing Line in Education • Adoniram Judson Ladd
... glad to have you confide in me so freely," he remarked, when she concluded, "and I will deal with equal frankness with you so far as I may. Our reason for advertising for information regarding Miss Mona Forester was this: I received recently a communication from a lawyer in London, desiring me to look up a person so named, and stating that a certain Homer Forester—a wool merchant of Australia—had just died in London while ...
— True Love's Reward • Mrs. Georgie Sheldon
... another cavalier, who dashed out of a shop and tried to intercept and speak to her, but was just too late; Mr. Willard Nash, thrilled by his first sight of her, ready to return to his old allegiance at a word, and advertising the fact in every line of his forlorn fat figure as he stood alone on the sidewalk gazing wistfully after ...
— The Wishing Moon • Louise Elizabeth Dutton
... The instruments of cheap advertising dentists and of quack doctors or ignorant nurses can carry these germs from one person to another. So can the razors and caustic stick ...
— Manual of Military Training - Second, Revised Edition • James A. Moss
... in silence after that, both of them reading in three colors the border effulgencies of frenzied advertising. ...
— Humoresque - A Laugh On Life With A Tear Behind It • Fannie Hurst
... or more every week or so on an evening's entertainment for fifteen or twenty of my friends and think nothing of it. It is part of my manner of living, and my manner of living is an advertisement of my success—and advertising in various subtle ways is a business necessity. Yet if I give two hundred and fifty dollars to a relief fund I have an inflation of the heart and feel conscious ...
— The "Goldfish" • Arthur Train
... Denmark variety from the Oldenburg, and few, if any, knew Silesian bacon even when they tasted it. And when they took the Duke out twenty-five miles into what was called the country, there were still no turnips, but only real estate, and railway embankments, and advertising signs; so that altogether the obvious and visible decline of American agriculture in what should have been its leading centre saddened the Duke's heart. Thus the Duke passed four gloomy days. Agriculture vexed him, and still more, of course, the ...
— Arcadian Adventures with the Idle Rich • Stephen Leacock
... up at that hidden court of human appeal which is lodged in the ceiling. The hidden court looked down at Lady Lundie, and saw—Duty advertising itself ...
— Man and Wife • Wilkie Collins
... the same arrow-weed study on Tecolote Rancho in the Imperial Valley where he wrote "The Calling of Dan Matthews" and "The Winning of Barbara Worth." Being fully in sympathy with the author's purpose in writing this story, the campaign of advertising was of such educational character and so eventful in many ways, that it will long be remembered by authors, publishers and reading public, and, we trust, make for ...
— The Re-Creation of Brian Kent • Harold Bell Wright
... consideration of the revision bill in the 94th Congress it was proposed that independent newsletters, as distinguished from house organs and publicity or advertising publications, be given separate treatment. It is argued that newsletters are particularly vulnerable to mass photocopying, and that most newsletters have fairly modest circulations. Whether the copying of portions of a newsletter is an act of infringement or a fair use will necessarily ...
— Reproduction of Copyrighted Works By Educators and Librarians • Library of Congress. Copyright Office.
... an even better scheme, and it will be great advertising— one that few people in town ...
— The Circus Boys In Dixie Land • Edgar B. P. Darlington
... this abuse continues I know not; but I know that the pill placards and sauce puffs which blossom in our English meadows along every main line of railway are quite as offensive. Far be it from me to deny that advertising is carried to deplorable excesses in America; but in picking this out as a differentia, Mr. Steevens shows that his intentness of observation in New York has for the moment dimmed his mental vision of London. It is a case, I fancy, in ...
— America To-day, Observations and Reflections • William Archer
... Money turned away nightly;" i.e., Crammed with paper, two persons who wanted to pay for pit were refused admission by way of advertising. ...
— Punch, or the London Charivari, Volume 98, March 22, 1890 • Various
... dope most of last night from some merry little jester working a toy, home-made. He just kept repeating the same thing—something about 'McCarthy, at six o'clock you shall have a sign given unto you. It works,' over and over all night. Some new advertising dodge, I reckon. Didn't know but you were the McCarthy and were getting a present from ...
— The Sign at Six • Stewart Edward White
... might be well meant; the village band need not have been interpreted as an ironical compliment; the rest of the celebration might indicate paucity of resource rather than facetious intent; but surely the figure of fun before us could not be otherwise construed than as a deliberate advertising in the face of success of the town's real ...
— The Forest • Stewart Edward White
... used for signalling and advertising by night in a variety of ways. Incandescent lamps inside a translucent balloon, and their light controlled by a current key, as in a telegraph circuit, so as to give long and short flashes, according to the Morse code, are employed in the army. Signals at sea are also made ...
— The Story Of Electricity • John Munro
... go on advertising as long as they please for Lieutenant Thomas Glahn, who disappeared; but he will never come back. He is dead, and, what is more, ...
— Pan • Knut Hamsun
... inadequate, and he set himself to make good his defects by studying and reading for himself. There were no public libraries, but some of the gentlemen made collections of books. They learned of new publications in England from journals which were few in number and incomplete. Doubtless advertising went by word of mouth. The lists of things desired which Washington sent out to his agents, Robert Cary and Company, once a year or oftener, usually contained the titles of many books, chiefly on ...
— George Washington • William Roscoe Thayer
... strapping young men, frank buccaneers who robbed everything and everybody, not excepting one another. After some breakage of the office furniture, the editor (an ex-college athlete), ably assisted by the business manager, an advertising agent, and the porter, succeeded in removing Martin from the office and in accelerating, by initial impulse, his descent of ...
— Martin Eden • Jack London
... to an end. It becomes an asset only when it can be sold to the advertiser, who buys it with revenues secured through indirect taxation of the reader. [Footnote: "An established newspaper is entitled to fix its advertising rates so that its net receipts from circulation may be left on the credit side of the profit and loss account. To arrive at net receipts, I would deduct from the gross the cost of promotion, distribution, ...
— Public Opinion • Walter Lippmann
... Laurence for his collaborator, by remarking that writers are very bad partis, though he hastens to add that he only means this from a pecuniary point of view! Laure, at Bayeux, is made useful as an amateur advertising agent, and is carefully told that, though she is to talk about the novels a great deal, she is never to lend her copies to any one, because people must buy the books to read them. "L'Heritiere" brought in about thirty-two pounds, and "Jean-Louis" fifty-three pounds, unfortunately both in bills ...
— Honore de Balzac, His Life and Writings • Mary F. Sandars
... experimental labor-saving houses by some philanthropic person for exhibition and discussion would certainly bring about an extraordinary advance in domestic comfort; but it will probably be many years before the cautious enterprise of advertising firms approximates to the economies that are theoretically possible to-day." This is truer now than when Mr. Wells ...
— The Cost of Shelter • Ellen H. Richards
... a very beautiful velvet dress got into the car today, and without the slightest expression sat for fifteen minutes and looked at a sign advertising suspenders. It doesn't seem polite to ignore everybody else as though you were the only important person present. Anyway, you miss a lot. While she was absorbing that silly sign, I was studying a whole car ...
— Daddy-Long-Legs • Jean Webster
... to create a strong and healthy class spirit, and is valuable as a means of advertising ...
— The Boy and the Sunday School - A Manual of Principle and Method for the Work of the Sunday - School with Teen Age Boys • John L. Alexander
... enjoyed a steadier and longer popularity than "Six Girls," written by a niece of Washington Irving. It has won its way by the best kind of advertising—personal recommendations among readers. ...
— The Little Colonel's Hero • Annie Fellows Johnston
... communicated to the vicar, who helped Bradly to institute every possible inquiry after it in a quiet way, for they did not wish, especially on Jane's account, to make the matter a nine days' wonder in Crossbourne by advertising. But all was in vain; not the faintest clue could be got by which to trace it. Of course, it might have been possible for Jane to ascertain through her brother whether John Hollands had really left Monksworthy ...
— True to his Colours - The Life that Wears Best • Theodore P. Wilson
... he had wanted. She took after him, never ceasing her outcry. It was the straightaway now, and when it came to real running, White Fang could teach her things. She ran frantically, hysterically, straining to the utmost, advertising the effort she was making with every leap: and all the time White Fang slid smoothly away from her silently, without effort, gliding like a ghost over ...
— White Fang • Jack London
... yourself, then turn the page very slowly and look at the signature. Have you done so? You see, I want firstly to avoid giving you a sudden scare, and I hope it has been at least modified, old man; secondly, though I'm very much alive, I'm not advertising the fact at present and trust you to help me in keeping it dark. My story is too long to put on paper, but you shall have it all as soon as you can come to listen. Is it possible for you to get leave at once and come here for a couple of days? I badly want to see you again and ask your help and advice. ...
— Till the Clock Stops • John Joy Bell
... (Fr. avertissement, warning, or notice), the process of obtaining and particularly of purchasing publicity. The business of advertising is of very recent origin if it be regarded as a serious adjunct to other phases of commercial activity. In some rudimentary form the seller's appeal to the buyer must, however, have accompanied the earliest development of trade. Under conditions of primitive barter, communities ...
— Project Gutenberg Encyclopedia
... side of his bed, he explored the pockets of Hun Shanklin's coat. There were a number of business cards, advertising various concerns in Comanche, which Shanklin had used for recording his memoranda; two telegrams, and a printed page of paper, folded into small space. There ...
— Claim Number One • George W. (George Washington) Ogden
... convenience of boys who wish to secure uniforms or other equipment, the National Council has made arrangements with certain manufacturers to furnish such parts of the equipment as are most needed by boys. A number of these manufacturers have taken advertising space in this book and it is desired that in case goods are ordered as a result of their advertisement they be informed of the fact. Some of them have made arrangements for the distribution of material through Mr. Sigmund Eisner, of Red Bank, New Jersey, who has the contract for making ...
— Boy Scouts Handbook - The First Edition, 1911 • Boy Scouts of America
... the advertising material has been standardised somewhat, and dashes inserted consistently between reviews and their source. (In most but not all cases, a dash was present if the source was on the same line, but not if on a different line. This distinction ...
— Robert Orange - Being a Continuation of the History of Robert Orange • John Oliver Hobbes
... envy never praises—No, that would be making a public profession of itself, and advertising its own malignity; whereas the greatest success of its efforts depends on the concealment of their end. When envy intends to strike a stroke of Machiavelian policy, it sometimes affects the language of the most exaggerated applause; ...
— Essays on Various Subjects - Principally Designed for Young Ladies • Hannah More
... has succeeded in drawing so large pecuniary profits from the exercise of his talents as Charles Dickens. His last romance, "Bleak House," which appeared in monthly numbers, had so wide a circulation in that form that it became a valuable medium for advertising, so that before its close the few pages of the tale were completely lost in sheets of advertisements which were stitched to them. The lowest price for such an advertisement was L1 sterling, and many were paid for at the rate of L5 and L6. From this ...
— Letters on International Copyright; Second Edition • Henry C. Carey
... represented by wholesale prices; from one-half a cent to two cents per copy for the daily newspaper, and in like proportion for the weeklies and monthlies; and by from one-tenth of a cent to one cent per line per thousand of circulation for advertising space. Verily, in a certain and large sense, the vast publishing interests rest upon drops of water and grains of sand. Under right conditions no kind of business or property is more valuable, and yet no basis of values is more intangible. Nothing in all trade or commerce is so difficult ...
— Scientific American Supplement, No. 795, March 28, 1891 • Various
... rigidly excludes from its advertising columns advertisements of a doubtful character, or any by which, in the opinion of its managers, subscribers might not receive an equivalent for their money. In consequence, its advertising columns are sought after by the very best class of advertisers, ...
— The American Missionary—Volume 39, No. 02, February, 1885 • Various
... a big sign posted all over the country, carrying in large letters the two words, "It satisfies." It is the expensive advertising propaganda of cigarette manufacturers, and the "satisfaction" they are offering you is that brief and fleeting sensation of being doped, so that "stern realities are changed to pleasant seemings." It matters not to them that your health and morals and money ...
— "Say Fellows—" - Fifty Practical Talks with Boys on Life's Big Issues • Wade C. Smith
... is objectionable for price. No doubt such an application as you mention would be useful; but, from the difficulty there is in keeping out the wet from a glass roof, it would be very objectionable. Beyond a reference to our advertising columns, we cannot enter upon the subject of the prices of chemicals and their purity. In making gun cotton, the time of immersion in the acids must be the same for twenty grains as for any large quantity: when good, there is a peculiar ...
— Notes and Queries, Number 193, July 9, 1853 • Various
... another smile, "if a man's missing, one naturally wants to know what he's like. And if there's any advertising of him to be done—by poster, I mean—it ought to have a recent portrait ...
— The Chestermarke Instinct • J. S. Fletcher
... appropriated by a sleek old braggart of a company-promoter, who had cozened Joel into the belief that London could be best approached through him. When at last this wretch was kicked downstairs, the effect had been only to make room for a fresh lot of bloodsuckers. There were so-called advertising agents, so-called journalists, so-called "men of influence in the City,"—a swarm of relentless and voracious harpies, who dragged from him in blackmail nearly the half of what he had left, before he summoned the courage and decision to shut ...
— The Market-Place • Harold Frederic
... them. Such outrages are always common here, and no kind of property exposed to colored protection only, can be considered safe. [I don't say that much liberty should not be given to constables on account of numerous runaways, but it don't always work for good.] Before advertising they go round and offer rewards to sharp colored men of perhaps one or two hundred dollars, to betray runaways, and having discovered their hiding-place, seize them and then cheat their ...
— The Underground Railroad • William Still
... the Parisians, on awakening, found the walls placarded with notices advertising the issue of shares in the Universal Credit Company, and announcing the names of the directors, among which appeared that of the Prince. Some were members of the Legion d'Honneur; others recent members of the Cabinet Council, and Prefets retired into private life. A list of names ...
— Serge Panine, Complete • Georges Ohnet
... understand what had happened, and without much ado disappeared next day in quest of another mate. How she contrived to make her wants known, without trumpeting them about, I am unable to say. But I presume that birds have a way of advertising that answers the purpose well. Maybe she trusted to luck to fall in with some stray bachelor or bereaved male who would undertake to console a widow or one day's standing. I will say, in passing, that there are no ...
— Wake-Robin • John Burroughs
... Metropolitan Newspaper.—Take a metropolitan newspaper and see how it reflects the current life of society. Economic interests of buyer and seller are exploited in the advertising columns. In no other way could a merchant so persuasively hawk his wares or a purchaser learn so readily about the market. The wholesaler and jobber find their interests attended to in special columns provided particularly for them. Financial interests ...
— Society - Its Origin and Development • Henry Kalloch Rowe
... "This man, Mr. Levendale, is evidently very anxious to recover his book. And he's lost no time in advertising for it, either! But—however did it ...
— The Orange-Yellow Diamond • J. S. Fletcher
... as lecturers and teachers of humanitarian science. The Harbinger was established as the Fourierite organ in this country. Dr. Ripley and Mr. Dana were the editors, and it was a Brook Farm publication. There was, however, very little of Brook Farm news in its columns, and no advertising. Besides the exposition of socialistic doctrine there were book reviews, musical notes, and fiction, the most important novel being George Sands' "Consuelo," translated for the paper by Francis George Shaw. The Harbinger never paid expenses, and the editors ...
— My Friends at Brook Farm • John Van Der Zee Sears
... incorporated a town on some of that property. His city lots are selling so fast he has raised the price three times. And they have put him up for mayor. He says it's mighty hard to run an election without a newspaper, and even if it's a late start, we will be ready next time. And the valley needs advertising; people in the east don't know where Wenatchee apples grow. You understand. He will finance a newspaper—or rather he and Lucky Banks are going to—if I will take the management. He is holding offices now, in a brick block that is building, until he ...
— The Rim of the Desert • Ada Woodruff Anderson
... all other agencies will fail. If a newspaper is to be of real service to the public it must have a big circulation, first because its news and its comment must reach the largest possible number of people, second, because circulation means advertising, and advertising means money, and money means independence. If I caught any man on The World suppressing news because one of our advertisers objected to having it printed I would dismiss him immediately; I wouldn't care who ...
— An Adventure With A Genius • Alleyne Ireland
... it is for Italians in the summer, and in the winter as being steam-heated and appointed with every modern comfort for the passing or sojourning stranger. It was all that and more, and only for the fear that I should seem to join it in advertising its merits I should like to celebrate it by name. But perhaps it is as well not; if I did, all my readers would swarm upon that hotel, and there would be no room for me, who hope some day to go back there and spend an old age of luxurious leisure. There was not only steam-heat ...
— Roman Holidays and Others • W. D. Howells
... in one of Chicago's segregated districts for advertising and encouraging vice, asked this question, as he stood on the curbstone in one of our midnight gospel meetings: "If the wise men who are set up over us to rule us want it this way, what can ...
— Fighting the Traffic in Young Girls - War on the White Slave Trade • Various
... as he had left it. Then, as he had done some two hours previously, Jack crawled right into the heart of the camp and gazed carefully about him. Everything was still perfectly quiet, save that from certain of the tents there issued sounds advertising the fact that there were noisy sleepers within. Then Singleton rose cautiously to his feet and lifted his right hand above his head. The next minute fifty armed negroes, under his whispered directions, were moving about the camp, silent-footed as cats, collecting the ...
— The Cruise of the Thetis - A Tale of the Cuban Insurrection • Harry Collingwood
... on the piazza, seated herself in a rocking-chair with an air of proprietorship, and opened what the colonel perceived to be, even across the street, a copy of a woman's magazine whose circulation, as he knew from the advertising rates that French and Co. had paid for the use of its columns, touched the million mark. Not wishing to seem rude, the colonel moved slowly on down the street. When he turned his head, after going a rod or two, and looked back over his shoulder, the girl had ...
— The Colonel's Dream • Charles W. Chesnutt
... We'd better sit down. [She sits down and says what follows whilst they are taking their places round the table. She takes up the first letter] This is for the advertising department. Is ...
— Woman on Her Own, False Gods & The Red Robe - Three Plays By Brieux • Eugene Brieux
... that street clocks were abundant and might be looked at by simpletons who couldn't keep watches. He bought an evening paper that shrieked with hydrocephalic headlines and turned into a dingy little restaurant advertising a "Regular Dinner de luxe ...
— Bunker Bean • Harry Leon Wilson
... in a magazine, opposing the plan of the postmaster-general to increase the postage on the advertising sections of magazines: consider especially the ...
— The Making of Arguments • J. H. Gardiner
... of the magazines are removed, the wire binders pulled out with a pair of pliers and the advertising pages removed from both sides, after which it will be found that the remainder is in sections, each section containing four double leaves or sixteen pages. These sections are each removed in turn from the others, ...
— The Boy Mechanic: Volume 1 - 700 Things For Boys To Do • Popular Mechanics
... a couch-cover, and drew from beneath a big portfolio which she opened on the floor before him. It was filled with flaring magazine covers, calendars, and other painted products having to do with that expensive sort of advertising which packing-houses and steel-shops afford. Girls—girls mounted side and astride, girls in racing-shells and skiting motor-boats, in limousines and runabouts, in dirigibles and 'planes;—seaside, mountain and prairie girls; house-boat, hunting and skating girls; even a vivid ...
— Fate Knocks at the Door - A Novel • Will Levington Comfort
... Dodd, "not to see that, if he could explain at all, he would explain, not go advertising an enigma after acting a mystification. And to think of my innocent dove putting in that she had something for him from his sister; a mighty temptation for such ...
— Hard Cash • Charles Reade
... characterized as, "fearless and plain speaking." In 1826, Madrid had but two daily newspapers, both of them most contemptible in character. In February, 1850, there were thirteen, with an aggregate circulation of 35,000 copies; and yet Madrid has no commerce, and can furnish little advertising ...
— The trade, domestic and foreign • Henry Charles Carey
... down was a letter—a hoax probably. Some joker had written to him about a seafaring man with some such name who was supposed to be hanging about some girl or other, either in Colebrook or in the neighbourhood. "Funny, ain't it?" The old chap had been advertising in the London papers for Harry Hagberd, and offering rewards for any sort of likely information. And the barber would go on to describe with sardonic gusto, how that stranger in mourning had been seen exploring the country, in carts, ...
— To-morrow • Joseph Conrad
... was compared with Dickens, Thackeray, Flaubert, Richardson, Sir Walter Besant, Thomas Browne, and the author of "An Englishwoman's Love-letters." As it was, it did not occur to him to wonder why the publisher should spend so much money on advertising a book of which he had seemed to have but a half-hearted appreciation. After all it was his book, and the author felt that it was only natural that as the hour of publication drew near the world of letters should show signs ...
— The Ghost Ship • Richard Middleton
... in advertising for an excursion, closes thus: "Tickets, 25 cents; children half price, to be ...
— English as She is Wrote - Showing Curious Ways in which the English Language may be - made to Convey Ideas or obscure them. • Anonymous
... Rural New Yorker, The American Magazine and Better Homes and Gardens. Mr. Hershey advised me I would go broke advertising but I wanted to see what would happen. The Rural New Yorker gave the best results. I got $1.25 for a 2-lb. package. The kernels were in clean, first-class condition. I noticed some were advertised as low as 95c for two pounds. Some ...
— Northern Nut Growers Association Report of the Proceedings at the Twenty-Fourth Annual Meeting • Northern Nut Growers Association
... who appeared to be the principal man, and asked him what he wanted. He said he had a warrant to take us up. The three immediately dismounted, and one took from his pocket a handbill, advertising us as runaways, and offering a reward of two hundred dollars for our apprehension, and delivery in the city of St. Louis. The advertisement had been put out by ...
— The Narrative of William W. Brown, a Fugitive Slave • William Wells Brown
... the various branches. As before, she was listened to with deference and attention, and we find her name mentioned in the most appreciative manner in the Reports of the meeting. Her remarks in regard to the value of free use of the Press, and of advertising, in the collection of supplies for the Army, stimulated the Commission to renewed effort in this direction, which they had partially abandoned under the censorious criticism of some portion of the public, who believed ...
— Woman's Work in the Civil War - A Record of Heroism, Patriotism, and Patience • Linus Pierpont Brockett
... Philip Scheikowitz sought the foreman of their manufacturing department and borrowed a copy of a morning paper. It was printed in the vernacular of the lower East Side, and Philip bore it to his desk, where for more than half an hour he alternately consulted the column of steamboat advertising and made figures on the back of an envelope. These represented the cost of a journey for two persons from Minsk to New York, based on Philip's hazy recollection of his own emigration, fifteen years before, combined with his experience as travelling salesman in the Southern ...
— Elkan Lubliner, American • Montague Glass
... attractive for the reasons that it is located mid-way between the North and the South, the Association is incorporated under laws of the District of Columbia, and several of its officers reside there. The extensive advertising given the meeting and the occurrence of the conference in Washington on the education of the Negro the following day brought to the meeting probably the largest number of useful and scholarly Negroes ever assembled at the national capital. Among these were: President Nathan ...
— The Journal of Negro History, Volume 2, 1917 • Various
... have hundreds of spies at work here in this city and all over the country. What would be an easier method of communicating orders to them than by code messages concealed in advertising. They have done it before. When the German armies got into France they found their way placarded in advance with much useful information in harmless looking posters advertising a certain brand of chocolate. ...
— The Apartment Next Door • William Andrew Johnston
... he said, "and I am anxious to find her. I have recently made quite a lot of money in a lead mine, and I want her to share my prosperity. There is no use in advertising her, because ...
— Sixes and Sevens • O. Henry
... in his vest pocket. He would receive ten dollars a day while in the employ of "The Hundred." He would be known and addressed while on duty as number thirty-seven. "The Hundred" were not advertising the names of their supporters for ...
— Jim Waring of Sonora-Town - Tang of Life • Knibbs, Henry Herbert
... privileged class, indeed, but their privileges are few and trifling, not to add that these very privileges are connected with one or two burdens, more than outweighing them in the estimate of many; and, upon the whole, the chief distinction they enjoy is that of advertising themselves to the public as men of great wealth, or great expectations; and, therefore, as subjects peculiarly adapted to fraudulent attempts. Accordingly, it is not found that the sons of the nobility are ...
— Memorials and Other Papers • Thomas de Quincey
... wife had been accustomed, he found it impossible to retrench so far as to allow of putting by any money from the income produced by his shop. The business has been declining of late years, the cheap advertising stationers having done it injury with the public. Consequently, up to the last week, the only surplus property possessed by Mr. Yatman consisted of the two hundred pounds which had been recovered from the wreck of his fortune. This sum was placed as a deposit in a joint-stock ...
— The Queen of Hearts • Wilkie Collins
... are all too tough. To continue, gold under that grass in chunks—aha! I shall have to throw out an extra wing in Hell! Parched deserts where men will die cursing; fruitful valleys, more gratifying to my genius; about as much of one as of the other, but the latter will get all the advertising, and the former be carefully kept out of sight. Everything in the way of animal life, from grizzly bears to fleas. A very remarkable State! Well, I ...
— The Splendid Idle Forties - Stories of Old California • Gertrude Atherton
... agency has had since I left the police force eleven years ago. It's too big for me, and I've come to you to do a stunt as is a stunt. You will plug it for me, won't you—just as you've always done? If I get the credit, it'll mean a fortune to me in the advertising alone." ...
— The Voice on the Wire • Eustace Hale Ball
... burning whole logs of cordwood. A stovepipe led from the stove here and there in wire suspension to a final exit near the other corner. On the wall were two sporting chromos, and a good variety of lithographed calendars and illuminated tin signs advertising beers and spirits. The floor was liberally sprinkled with damp sawdust, and was occupied, besides the stove, by a number of wooden chairs and ...
— The Blazed Trail • Stewart Edward White
... defendant is not represented, because I am very anxious that my book shall state only facts. I don't want to lead anyone astray on that subject. I am quite sure the divorce is not legal if it is simply obtained by advertising, as I myself was about to be handed back my divorce papers, and refused a marriage license in New York, when I explained that my husband had been personally represented. If that had not been the case I would not be the happy ...
— Reno - A Book of Short Stories and Information • Lilyan Stratton
... trade," he said, half closing his eyes, "I'd fill my window up with useful articles—caps and mittens and stockings and warm underwear and dishes and toothbrushes. And I'd say: 'Might as well afford these on what you saved out of Christmas.' You'd ought to get all the advertising you can ...
— Christmas - A Story • Zona Gale
... answer me a few questions," Crawshay began. "I'd have brought the captain with me, but I thought we might do better business alone. You've been advertising the ...
— The Box with Broken Seals • E. Phillips Oppenheim
... relieve, and furnish them with all necessaries and requisites at the common charges of the company, and to embrace, accept, and entreat them as our dear and well-beloved brethren of this our society to their rejoicing and comfort, advertising Sir Hugh Willoughbie and others of our carefulness of them and their long absence, with our desire to hear of them, with all other things done in their absence for their commodity, no less than if they ...
— The Discovery of Muscovy etc. • Richard Hakluyt
... of advertising the flat was that two or three persons called to make inspection. One of them, a man of military appearance, showed himself anxious to come to terms; he was willing to take the tenement from next quarter-day (June), but wished, if possible, to enter ...
— New Grub Street • George Gissing
... succeeded in compressing a greater amount of concentrated mendacity into one set of human bodies, above every other description, it is in the advertising quacks. ...
— Primitive Psycho-Therapy and Quackery • Robert Means Lawrence
... every reason to feel satisfied with the support thus far accorded us, for our subscription list is now much larger than we expected it would be at this time, but this is only a beginning. In the advertising pages of this number will be found an announcement which, we trust, will appeal to a large number of our present subscribers who already know our work. In most cases it is only necessary to show the magazine and state the price to at once secure a subscriber. Try ...
— The Brochure Series of Architectural Illustration, Vol 1, No. 11, November, 1895 - The Country Houses of Normandy • Various |
